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A reader reported receiving a message in Google Search Console about a self-signed SSL certificate. Google has been sending warnings about this for years. A self-signed […]

A discussion in a private Facebook group centered on whether no follow links had any SEO value. One member claimed he ranks web pages exclusively with no-follow links. […]

Is your law firm website guilty of bad SEO? I’ve witnessed it far too many times. Law firm got bad advice. The law firm didn’t do any link […]

In certain SEO tribes, there is a notion that as long as a company ranks for certain keywords, they don’t need to worry too much about […]

Determining objectives for a website is essential in justifying the need for a website in the first place. Creating goals for these objectives in your analytics […]

In the early 2000’s, when Google announced an update, it usually meant a significant change in the search results. Google Update Florida in 2004 was a giant step […]

Few changes in search have had as big an impact as Google’s introduction of the Knowledge Graph in 2012. The Knowledge Graph is just one of the ways […]

Google’s mobile-first index is here. Now, more than ever, it’s essential to make sure that your development process includes best practices and techniques toward achieving an effective […]

A few months back I discovered a shocking bug in how Google handles XML sitemaps, which enabled brand new sites to rank for competitive shopping terms […]