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12.04.2018
The easiest thing to do when traffic falls from SEO is blame a penalty, a bad link builder, or your tech team. But playing the blame […]
05.04.2018
Using structured data on your website is an essential part of SEO. At its most basic, structured data helps engines understand your content better (a must as semantic web […]
28.03.2018
Building and running a well-oiled website doesn’t come cheap. Having multiple global websites could cost you loads of $$$. How can you possibly manage and optimize […]
21.03.2018
Optimizing websites without first understanding how search engines function is akin to publishing your great novel without first learning how to write. Certainly a thousand monkeys […]
12.03.2018
We work in probably the most dynamic and fast-paced marketing discipline in the world. When we take time to step back and look at some of […]
06.03.2018
A few weeks ago I noticed a search results test. Tests can reveal the direction Google aspires to take in a mobile first world. It’s likely […]
28.02.2018
Search engine results pages, or SERPs, are an always evolving user experience. The SERPs have changed dramatically since the early days of search. Although many of […]
23.02.2018
When we first started hearing about machine learning in the early 2010s, it seemed scary at first. But once it was explained to us (and we realized how […]
15.02.2018
We All Start at Zero Why are there so many mistakes? For starters, there is a monumental amount of disinformation about SEO available online. In fact, when I […]
07.02.2018
If not for SEO professionals, who would get a handle on how links help navigate the vastness of the internet, enabling new models of social and […]