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After 9-days this page experience update for desktop is now fully rolled out.

Google has announced that the page experience update for desktop is now done rolling out. This update started to roll out on February 22nd and now, 9-days later, it is now fully rolled out.

Announcement. Here is Google’s announcement about the roll out of this update:

Page experience update for desktop. This update will include all the current signals of the mobile version of the page experience update, outside of the page needing to be mobile-friendly. Google said all of the page experience factors for mobile will be included with the exception of the mobile-friendliness requirement, which is kind of obvious. Here is a chart from Google showing the specific factors:

gpe

What is page experience? Google has a detailed developer document on page experience criteria but in short, these metrics aim to understand how a user will perceive the experience of a specific web page: considerations such as whether the page loads quickly, if it’s mobile-friendly, runs on HTTPS, the presence of intrusive ads and if content jumps around as the page loads.

Page experience is made up of several existing Google search ranking factors, including the mobile-friendly update, Page Speed Update, the HTTPS ranking boost, the intrusive interstitials penalty, safe browsing penalty, while refining metrics around speed and usability. These refinements are under what Google calls Core Web Vitals. Please note, Google dropped the safe browsing factor last year from the page experience update.

Search Console tools. Google has released updated page experience reports for desktop a few months ago.

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